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5 Fascinating, Fun Facts About Billboards

We have all grown up with billboards and they have become a part of life for most of us, so you probably already know quite a lot about them, such as how important location is, how cost effective billboards are, and how billboard design can affect its effectiveness....

Six Reasons Why Billboard Advertising Works

People spend more time than ever before in their cars and stuck in traffic. This offers marketers and advertisers an enormous opportunity to target and reach their audience effectively and consistently. We’ve collated six reasons why you should consider...

Outdoor Advertising As A Social Channel

Outdoor advertising may be seen by some as a totally separate world to digital advertising but this is not the case as it has become a social channel. Digital advertising has grown exponentially over the last decade causing a shift in attention and budget allocation...

Billboards Are Here To Stay

Billboards Are Here To Stay Traditional outdoor advertising is thriving by adapting to the times by staying effective, relevant and desirable. Other traditional advertising mediums are floundering in the digital age and although ten years ago billboards were seen as...

Harness Your Brand’s Display Power With Billboards

Most marketers would think that it is virtually impossible to advertise a brand and make an impact in less than 5 seconds, but this is exactly what billboards do. In a very short space of time, they get through to potential consumers and create an awareness of a...

The Future of Billboard Marketing

While we are all familiar with traditional advertising because we see them virtually every day, most companies and billboard businesses are well aware of the cost-effective value they bring to any advertising and marketing strategy. One of the building blocks of...

Are Traditional Billboards Still Effective?

We are all used to seeing billboards. In previous years these consisted of large frames placed in very visible places and plastered over with an image made of paper. Later vinyl images took over because they were weatherproof and long-lasting, and did not fade as...

Eye Catching Billboard Technology At Durban Airport

Eye Catching Billboard Technology At Durban Airport Face first media invests in innovative digital billboard technology at King Shaka international airport Durban, KZN: Face First Media is excited to announce the launch of an innovative new digital billboard around a...

What To Expect When Using Billboards For Advertising

What To Expect When Using Billboards For Advertising If you have a business you have probably carefully considered your marketing and advertising plan and your budget. With so many packed national roads, frantic highways and busy roads in South Africa, you simply...